PR&ADVERTISING
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Definition of brand positioning, values and strengths
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Media strategy
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Show and event media coverage
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Wardrobe management and showroom support
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Identification and management of co-marketing and co-branding activities
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Personal contact with important press
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Organization of one-to-one meetings with the press, press days
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Content creation
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Celebrity endorsement
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Media training

FASHION-SHOW & EVENTS
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Management and coordination of event / fashion show production
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Interview planning and management Celebrity management
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Definition of communication strategy
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Coordinating guests and invitations
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Seating coordination and list management Front door and guest reception service
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Front row and backstage coordination

MARKETING & BRANDING
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Marketing strategy
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Brand development
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Strategical consulting
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Brand messaging
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Storytelling
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Brand building
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Performance marketing
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Brand Books
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·Guidelines
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Analytics
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Collaborations & Partnerships
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Placement

PRODUCTION & DIGITAL
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Production of fashion shows and events
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SEO + SEM / PPC
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Paid Social
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Coordination of relations with suppliers
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Location research and design
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Budget control and management
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Digital Brand Analysis
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IT Strategic Consultation
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Digital Media Plan Development
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Social Media Plan Implementation
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Social Media Promotion and Advertising
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Managing and coordinating bloggers, influencers
